Name
Panel - Managing visitor flows and shaping tomorrow’s destinations
Date & Time
Tuesday, September 29, 2026, 1:53 PM - 2:33 PM
Description
As visitor numbers surge, Europe’s tourism hotspots are grappling with the growing challenges of overtourism. So how can visitor flows be managed to preserve a destination’s future? Panellists will discuss the development of smarter, more resilient systems, while exploring trends such as the rise of “second cities” and encouraging visitors to undervisited neighbourhoods or regions.
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MEP Daniel Attard, S&D
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Marta Machado, Deputy Director General, HOTREC – Hotels, Restaurants, Bars & Cafés in Europe
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Ourania Georgoutsakou, Managing Director, Airlines for Europe
Moderator: Jane Witherspoon